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About Us

Travelling responsibly

Travelling responsibly means minimizing your impact on the environment and, especially in the case of adventure travel, on the cultures with which you come into contact. Click here to find out more about the principles of responsible travel.

The Certified Adventure Travel Specialist program is brought to you by Adventure Center, the North American leader in adventure travel. We’ve been heading the pack since 1972, back when we were known as Trek Holidays—well before the term ‘adventure travel’ had even been invented.

The key to our success is our detailed destination knowledge and varied product offerings that suit people at all stages of life looking to do something different and experiential. You know as well as we do that passengers can comb the Internet for days and still not end up with a complete picture of what their experience is really going to be like. That’s why the public needs travel professionals like you.

Adventure Center is here to help you establish and add to that product and destination knowledge while familiarizing yourself with techniques and touch points specific to selling adventure travel. It’s not sold the same way as mainstream travel, and there’s a lot more background knowledge required.

The CATS Program is our way of helping you to make adventure travel a bigger part of your business and to bring you those higher commissions that this kind of product commands.

Adventure Center North America includes Adventure Center USA and Adventure Center Canada. Adventure Center is a subsidiary of the PEAK Adventure Travel Group.

Meet the team!


Pat Rochon, National Sales Manager


Bob Ruttan, National Inside Sales Coordinator


Karen Bouchard, Wholesale Manager


Laura Derksen, Adventure Travel Specialist


Lisa Olsen, Adventure Travel Specialist


Julianna Guy, Adventure Travel Specialist (Bilingual)